Find Your Target Customer

Know who you are trying to reach? Select your target customer(s) and/or regions of the Valley for demographic information, buying habits, and recommended products. If you would like a customized demographic profile built for your business OR if you would like to schedule an appointment to consult with us about who your customers are, contact us today.

Demographic Profiles

 25-44 Year Olds
 45-54 Year Olds
 55-64 Year Olds
 65+ Year Olds
 Families
 Hispanics
 Spanish-Speaking Hispanics
 HH Income $75K+
 Homeowners
 Job Seekers
 Apartment Seekers
 Car Shoppers

Geographical Profiles

 Ahwatukee
 Central Phoenix
 Chandler
 East Mesa
 Gilbert
 North Glendale
 North Phoenix
 North Scottsdale
 Northeast Phoenix
 Northwest Valley
 Peoria
 South Glendale
 South Phoenix
 South Scottsdale
 Southwest Valley
 Surprise
 Tempe
 West Mesa

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Creative Solutions

General


ADSCAPE


Creatively shaped, strategically placed ads that offer outstanding visibility. Ranging in size and page position, you can choose from a variety of breathtaking adscapes to best suit your needs.

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RESKIN


Prominent homepage placement of online ad unit that allows a much more panoramic view and additional functionality. See an example of a reskin and its capabilities - http://www.azcentral.com/advert/fortmcdowell/casino/

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TARGETING AND DATA CAPTURE


Expand your business by effectively reaching your ideal audience and capturing new customer data. Our targeting and data capture capabilities deliver the audiences you want to create long term results. Skip the detours - go get your customers!

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AD STIKITS


Stikits are a cost effective, creative way to advertise on the front page of the newspaper. With several shapes and front page sections to choose from, Stikits are easily customized to reach the audience you are looking for. Stikit adhesive is strong enough to adhere to the newspaper, yet can be easily removed and reapplied to most surfaces again and again, making Stikits the perfect advertising option for extending the life of your ad.

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TUCKER


Take a different outlook with a tucker - a 300x30 ad fixed to the lower edge of the browser window. Envision an automatic ad that expands to a larger size for 5 seconds. A permanent viewpoint for the user, this ad is constantly visible and attached to the lower edge of the browser window. Check it out - http://digitalstudio.azcentral.com/images/ads/richmedia/tucker/

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RICH MEDIA


Rich media can make you rich! Online ad campaigns that speak to the audience you are trying to reach. Our rich media campaigns are picturesque and expand both automatically and manually to allow far greater real estate a standard ad. Check out this example of Rich Media: http://demo.pointroll.com/PointRoll/AdDemo/BarrettJackson/megatowerPd1.asp

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SPADEA


Separately printed, half page front page advertising wrap, Spadeas are highly visible and provide the utmost scenic view for your customers allowing you to showcase your offer and dramatically increase reader response.

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Creativity

CREATIVITY


Looking to drive traffic into your store or business? Be seen where your consumers are. This business has a younger clientele, making it a perfect fit to market on azcentral.com. The banner shown provides a strong call to action including the word FREE, and clear contact information and directions. This information provides all the details necessary to lead their target consumer directly into their door.

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Visual Appeal

VISUAL APPEAL


To appeal to families with young children, this ad uses vivid imagery to convey the message and ties in words to emotionally connect with the audience. The placement of this ad is also important positioning it with relevant content and providing engaged readers which complement the messaging.

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Call to Action

CALL TO ACTION


Looking to drive traffic into your store or business? Be seen where your consumers are. This business has a younger clientele, making it a perfect fit to market on azcentral.com. The banner shown provides a strong call to action including the word FREE, and clear contact information and directions. This information provides all the details necessary to lead their target consumer directly into their door.

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Strategy

STRATEGY


The client’s goal was to develop an engaging, effective campaign targeting families. Our Creative Solutions Group provided a solution that incorporated strong lifestyle visuals, an effective map to easily locate the homes for sale and a unique web address to measure the effectiveness of the ad campaign.

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Front and Center

FRONT AND CENTER


We offer a variety of solutions to drive results for your business. Market your company on the front of an Arizona Republic section – and be creative! Ad Stikits are a great way to make your message stand out – and they are available in standard or special shapes, can include a coupon, and can be placed on front pages of The Arizona Republic sections and community newspapers.

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