Connect with homebuyers in Arizona.
More than 98,000 Phoenix adults plan to buy a home in the next year. Homebuyers in Arizona are a diverse group ranging from young Hispanic families looking for their first home to retired couples looking to downsize. These individuals are interested in everything from new builds and condos to resale houses, lots, land, custom homes and more. Homebuyers look at communities in every area of the Valley and are looking for information about neighborhoods including homes on the market, local schools, amenities and recent sale prices. Arizona residents both new and established rely on Republic Real Estate as a trusted source to guide them in their search to buy a home.
Arizona homebuyer profile:
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14% are 18-24
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57% are 25-39
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23% are 40-59
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23% have household incomes over $75K
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56% currently own their home
- 64% currently live in a single family unit
- 26% currently live in an apartment
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41% have lived in their current home for more than 10 years
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67% have children under 17 in the household
- 91% are employed
- 41% read The Arizona Republic
- They are 32% more likely than the Phoenix market to have been to azcentral.com in the past 30 days
Consumer shopping habits:
Homebuyers use a variety of resources to purchase a home including newspapers, magazines and the Internet.
Our suite of products delivers homebuyers through:
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Republic Real Estate sections - Published every Saturday and Sunday inside The Arizona Republic, Republic Real Estate is the source for Valley home listings and home buying information such as seller and buyer tips, recent sales information, trends, and more.
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azcentral.com - The premier source for buying and selling real estate. The ARMLS partnership provides local listings on azcentral.com.
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Republic Real Estate Zoned Advertising - Published every Friday, targeting specific areas of the Valley such as SW, SE, NW and NE.
Source: 2009 Phoenix Scarborough Release 1
